Audience and Media Coverage

Modern roller derby appeals to people from all walks of life, from aging fans of the banked track, to 20-something hipsters who, before roller derby, wouldn’t have been caught dead at a sporting event. Our demographics cut a wide swath across gender, race and age, with the average fan in the middle-to upper middle-class tax bracket and between 20-45 years old. The WFTDA member leagues provide quality, family-friendly entertainment with an edgy component that captures the imagination of fans and the media.

The 2009 WFTDA tournaments offer an outstanding opportunity for our sponsors to gain incredible visibility with skaters and fans. The roller derby resurgence receives great local and national media exposure; with multiple television and other media deals in the works, the WFTDA and its member leagues are poised to continue their exponential growth.

TV Coverage

In 2007, television saw the return of roller derby on MavTV! In a historic HD broadcast, the entirety of the WFTDA Eastern Regional and National Tournament aired as full-length games weekly on MavTV. In 2008, they received further exposure through the rebroadcast of the tournaments on Women Sports TV, as well as online through the MavTV broadband player. MavTV reaches a national audience of over 12 million on cable and satellite providers, as well as an international audience in Europe, India, Australia and New Zealand.

For 2009, WFTDA is negotiating TV and other media deals for tournaments and some interleague games to provide broadcast visibility to the sport of Women's Flat Track Roller Derby.

To see the coverage WFTDA has received by the media, please visit the links below for additional infomation

• Where has WFTDA been in print?
• Where has WFTDA been in Radio and TV?
• Where has WFTDA been in online news?
• Press Release Archive